CX University (CXU), a leading provider of online Customer Experience (CX) education, has partnered with CRM Middle East to introduce the first comprehensive online CX certification program delivered entirely in Arabic. This collaboration aims to address the growing demand for specialized CX skills in the Middle East region.
Set to launch towards the end of 2024, the program will offer a comprehensive curriculum covering essential CX concepts, strategies, and best practices tailored to the unique cultural and business landscape of the Middle East. The courses will be accessible through CX University’s online learning platform, allowing professionals to enhance their CX skills at their own pace using cutting-edge educational resources designed specifically for adult learners.
“We are thrilled to partner with CRM Middle East to bring our world-class CX training to Arabic-speaking professionals,” said Dr. Mohamed Latib, Founder and CEO of CX University. “This initiative reflects our commitment to developing experience makers everywhere and growing the global community of CX professionals.”
Participants will be eligible for the Customer Experience Specialist (CXS)™ certification upon successful program completion. The Customer Experience Professionals Association (CXPA), has designated CXU as a Recognized Training Provider. CXU has adopted the globally recognized pillars of CX to provide a comprehensive capability framework that enhances customer satisfaction, loyalty, and overall experience.
Jamil Hobeika, Managing Director of CRM Middle East, added, “This partnership addresses a critical need in our region. By offering high-quality CX education in Arabic, we’re empowering organizations to deliver exceptional customer experiences that resonate with Middle Eastern consumers.”
The launch of this Arabic-language CX training program comes at a crucial time, as businesses in the Middle East increasingly recognize the importance of Customer Experience in gaining a competitive edge. The curriculum will equip professionals with the skills needed to establish competitive advantages.
About CX University:
CX University is a global leader in online Customer Experience education, and was given the 2022 Impact Award for its global influence on CX practices. Since 2015, CX University has been dedicated to developing experience makers and growing the discipline of Customer Experience worldwide. CXU has earned a +90 Net Promoter Score in 2023 and shares their technique to improve CX, as well as NPS, with a growing international community. CXU received the 2022 Impact Award from CXPA for its global influence on the practice of CX.
About CRM Middle East:
CRM Middle East offers high-touch boutique services that can be described as personalized, premium customer relationship management solutions tailored to meet the unique needs of luxury brands and discerning clientele, such as Jaguar, Cartier, Montblanc, Piaget, Land Rover, Van Cleef & Arpels. These services emphasize a deep understanding of client preferences and behaviors, ensuring that every interaction is not only meaningful, but also enhances customer loyalty and satisfaction.