CXUAsia and The Hong Kong Management Association Forge Strategic Partnership to Advance CX in Asia

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The Hong Kong Management Association

CX University, Asia (CXUAsia), a global leader in Customer Experience (CX) education and training, is pleased to announce a strategic partnership with The Hong Kong Management Association (HKMA), a premier provider of professional development and executive education in Asia. This collaboration marks a significant milestone in advancing Customer Experience awareness and capability across Hong Kong and the broader East Asia region.

The partnership is designed to empower professionals and organizations with the knowledge and tools necessary to create exceptional customer experiences in today’s competitive landscape. By combining CX University’s globally recognized online learning programs with HKMA’s regional expertise and reach, the initiative will deliver transformative learning experiences tailored to the needs of Asian markets.

Key highlights of the partnership include:

  • Expanded Reach: The partnership will make CXUAsia’s comprehensive online training programs accessible to a wider audience in the  Asia market, fostering greater CX awareness and adoption.
  • Customized Curriculum: HKMA will collaborate closely with CXUAsia to localize and adapt course content to reflect regional business practices and cultural nuances, ensuring maximum relevance and impact.
  • Industry Recognition: Participants who successfully complete the program will earn the internationally respected Customer Experience Specialist (CXS)™ certification, enhancing their professional credibility and career advancement opportunities.

“We are thrilled to partner with the Hong Kong Management Association to further our shared mission of developing CX leaders across the globe,” said Dr. Sidney Yuen, CEO  of CXUAsia. “Together, we are equipping professionals with the practical skills and strategic mindset needed to deliver meaningful customer experiences that drive business success.”

The collaboration will officially launch with an online program developing CX skills and preparation for Customer Experience Specialist (CXS)™ certification. Organizations and individuals across industries are encouraged to participate as part of their ongoing commitment to service excellence and innovation.

About CX University

CXUAsia is a global provider of Customer Experience education and certification programs, serving professionals and organizations in over 115 countries. With a curriculum rooted in globally recognized CX domains of knowledge, CXUAsia delivers scalable, high-impact learning designed to elevate the Customer Experience profession worldwide.

About The Hong Kong Management Association

The Hong Kong Management Association (HKMA) was established in 1960. As a non-profit making professional organization, its vision is to be the leading professional organization advancing management excellence in Hong Kong and the Region. To nurture human capital through management education and training at all levels, the Association offers over 2,000 training programmes to more than 50,000 participants annually. A diverse range of programmes are provided including Bachelor, Master and Doctoral degrees offered in association with various prestigious overseas universities; Diploma and Professional Diploma programmes; Certificate courses; Distance Learning courses; seminars and workshops; as well as short courses for business executives. To promote best practices in management, the Association organizes eight annual business awards, which have become the highlights of the business community. The Association also provides around 13,000 members with a platform for the exchange of ideas, networking and personal development.

For more information – www.cxuasia.com or call +852 5646 4897, email in**@*bc.hk