CXU on CRMAA Advisory Board

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The Nine Golden Rules of CX Success: Rules 7 and 8

Explore essential principles for enhancing customer experience (CX). It emphasizes the importance of listening to customer feedback and fostering a culture of continuous improvement. By implementing these rules, businesses can strengthen customer relationships and drive loyalty.

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The Nine Golden Rules of CX Success: Rules 4-6

Explore the transformative power of psychological safety and employee engagement in enhancing customer experience (CX) in this insightful article. Part two of a three-part series on “The Golden Rules of CX,” it emphasizes the need for organizations to build a culture where employees feel safe to innovate and express their ideas without fear of retribution. Highlighting examples from industry leaders like Google, Netflix, and Salesforce, the article illustrates how fostering transparency and trust can lead to improved customer interactions and overall business success. Discover how breaking down silos and prioritizing employee happiness can fuel exceptional CX and drive organizational growth.

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Mohamed Latib and CX University Leaders Appointed as CRMA of Asia Advisory Board Members

PHILADELPHIA, PA – August 1, 2016 – Customer Relationship Management Academy of Asia (CRMAA) named CX University (CXU) Founder and CEO, Mohamed Latib, along with CXU Board of Excellence and Thought Leader Faculty members, Anne Cramer and Diane Magers, as Advisory Board Members of their organization.

CRMAA is a global non-profit organization whose mission is to provide guidance and support for members and practitioners of the Customer Relationship Management discipline. CRMAA offers research, consulting, community, and learning opportunities for its members.

CX University is a professional development and training organization aimed to instill confidence and growth in Customer Experience practitioners. CRMAA and CXU partnered together early in 2016 as a joint effort to promote their collective and cross-disciplinary fields.

Mohamed Latib, PhD, is the founder and CEO of CX University. Diane Magers is on CXU’s Board of Excellence and is a member of the Thought Leader Faculty; she is also the most recent Chairman of the Board of the Customer Experience Professionals Association. Anne Cramer also holds a seat on CXU’s Thought Leader Faculty and is the co-founder of SuiteCX.