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Deploying CX Across the World: Cross-cultural challenges

By | 2017-06-28T03:53:18+00:00 October 12th, 2016|Categories: CX Strategy, Experience Design, Webinar|Tags: , , , , , |

It’s an incredible time to watch our world become resurfaced by the power of technology and communication, which is driven by the decisions and preferences of the customer. As a result, all organizations are affected by these forces of globalization as customers become more widely dispersed, yet joined as one 24/7 interconnected village. The challenge organizations [...]

Experience Design Principles & Human Senses

By | 2017-06-02T09:29:25+00:00 March 9th, 2016|Categories: CX Strategy, Experience Design|Tags: , , , , , , , |

With the increasing focus on customer experience as a competitive differentiator, many companies should adopt design principles based on human senses to create a 'gestalt' experience, one in which all the senses are engaged. The role of the human senses in this customer experience design, while present, has not received focal attention until recent research on [...]