finance

|Tag:finance

How To Measure CX Profit Contribution

By | 2018-02-27T08:55:26+00:00 February 27th, 2018|Categories: Metrics and ROI|Tags: , , , , |

CX University Point of View by Scott McCallister and Mohamed Latib Part of the Series: Financial Measurement is Critical for the Future of CX The CX community faces a paradoxical intersection. The practice is receiving increasing attention as a strategic differentiator, and at the same time, CX practitioners are finding it difficult to convince the C-suite to [...]

WEBINAR: Show me the numbers! Bridging the gap between CX measures and real financial outcomes

By | 2018-01-08T15:29:02+00:00 November 15th, 2017|Tags: , , , |

Show me the numbers! Bridging the Gap Between CX Measures and Real Financial Outcomes Join Scott McCallister, CXU's new VP of Consulting, in a live and free webinar to learn more about one of the CX discipline's most glaring gap: getting hard numbers to support your CX initiatives. Over the last fifteen years, many corporations have [...]

Customer Experience will be a Fad without a Better Business Case

By | 2017-10-31T10:46:17+00:00 October 17th, 2017|Categories: Metrics and ROI|Tags: , , , |

CX University Point of View By Scott McCallister and Mohamed Latib Widely used Customer Experience measures provide soft associations with benefits instead of hard numbers on financial investment results. Part of the Series: Financial Measurement is Critical for the Future of CX Over the last fifteen years, many corporations have embraced the goal of creating a [...]