inside out

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Inside Out vs. Outside In Thinking

By | 2016-12-19T05:35:13+00:00 August 30th, 2016|Categories: Customer Centricity|Tags: , , , |

In the world of customer experience, what's the difference between outside-in and inside-out? Inside-out thinking means your focus is on processes, systems, tools, and products that are designed and implemented based on internal thinking and intuition. The customer's needs, jobs, and perspectives do not play a part in this type of thinking; they aren't taken into [...]